Director of B2B Employer Marketing (Remote)

**Director of B2B Activation (Remote)** **What you'll do** - Increase marketing-attributable patient starts and build scalable systems with repeatable playbooks - Define data-driven strategy for marketing touchpoints on commercial referral audiences - Lead the plan to define attribution criteria and process for marketing-driven campaigns - Drive the roadmap to templatize activation campaign approach and enable innovative testing **What they're looking for** - 10+ years of experience in Marketing, Growth, Product Marketing and/or Business Operations - Direct experience scaling teams using AI and ML-driven automation for attribution and incrementality - Demonstrated cross-functional influence and high-quality executive communications - Experience leading teams that establish testing and experimentation approaches **Details** - Location: Remote - United States - Type: full-time - Salary: null